Why are Azure cloud costs such a head scratcher? A big factor is not knowing the main driver that causes your monthly bills to fluctuate. We might know the culprit behind your cloud costs— it’s almost always data transfer costs or changes to Azure bandwidth pricing. We’ll give you the insider scoop so you can demystify your cloud budget and properly prepare yourself for your monthly Azure bill.

What Is Azure Data Transfer?

First things first: Data transfer and Azure bandwidth are the same thing. Outbound data transfers are referred to as data egress. Azure uses the term “Bandwidth” to refer to when data is moved in and out of Azure data centers or other data centers. Peering, Content Delivery Networks (CDNs), or ExpressRoute connections can also facilitate data transmission.

The important thing you should remember about Azure Data Transfers is that Azure does not charge for inbound data flows. In other words, you won’t need to pay a penny for traffic coming from the internet. However, this isn’t the case for data that leaves Azure’s network. Anything sent from your network incurs a data egress price charged per GB.

How Do Data Transfer Bandwidth Costs Work?

Everything You Need to Know About Azure Bandwidth Pricing: Azure Data Transfer Costs 101

Source: Microsoft Azure 

As we mentioned above, Azure bandwidth prices come into effect when data is transferred from an Azure data center to the Internet or another region.

The good news is that your first 100GB of data egress is free each month. This means you can save on data transfer costs if you’re a low or moderate user. Your data transfers will also be free if you move data around the same Azure region.

But once you exceed 100GB per month, you’ll be billed on a tier basis, with your price per GB decreasing as your data usage increases. This is why paying attention to your cloud waste is so important! You’ll also have to start to pay once your data begins moving across regions, like if you’re sending data from Europe to North America.

Your monthly bill will increase depending on the transfer method (ex: transferring from high to low network bandwidth or transferring low amounts of data at high frequency or vice versa). So, check whether you’re sending data via a transit ISP network or Microsoft’s premium global network.

Egress costs can be particularly steep depending on your company and trade. For example, industries with high outbound data transfer needs, such as gaming, streaming, or bandwidth-heavy services, will incur steep costs.

Data Transfer Cost Breakdown?

We’ll go into detail about how Azure bandwidth pricing fluctuates. Remember: your costs will change because of:

1. Where you send the data.
2. How you send the data.
3. How much data you send.

VNET (Virtual Network) Data Transfer

When you move data within the same Azure Virtual Network (VNET) or the same subnet, you won’t get charged. In other words, you save by staying local.

VNET peering within same Azure region

VNET Peering lets you direct traffic across VNETs using a private IPv4 address. Both data ingress and egress are charged at the peered-together VNET ends. Data transfer within the same availability zone or any data transfers you receive will be free. If you perform a data transfer from Azure Origin to Azure Front Door or to Azure CDN, that will be free as well.

Regional VNET peering, or peering within the same VNET region, costs about $0.01 per GB for inbound and outbound data transfers.

VNET peering across different Azure regions

VNET peering between established VMs across different regions is known as global VNET peering. Prices for this service vary depending on what zones you’re dealing with, as you’ll be charged based on the transfer rate specific to your VM’s zone.

Here’s a breakdown of the prices:

Everything You Need to Know About Azure Bandwidth Pricing: Azure Data Transfer Costs 101

Intra-continental data transfer

If you’re transferring data within the same continent but across different regions, you’ll run into the following charges:

Everything You Need to Know About Azure Bandwidth Pricing: Azure Data Transfer Costs 101
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Inter-continental data transfer

The price is based on the source continent if you transfer data from one continent to another. So, the prices would look like this: 

 

Everything You Need to Know About Azure Bandwidth Pricing: Azure Data Transfer Costs 101

Internet egress (Microsoft Premium Global Network)

Microsoft’s Premium Global Network bases internet egress pricing on a tiered system depending on the amount of outcoming data you’re sending and from where you’re sending that data.

You will be charged for every byte that leaves your Azure network for another cloud environment or the Internet. It doesn’t matter if you’re sending the data only regionally or worldwide—you’ll incur a fee.

Here’s what you should expect for costs:

Everything You Need to Know About Azure Bandwidth Pricing: Azure Data Transfer Costs 101

 

Here’s what you should expect for Routing Preference ISP Network egress pricing:

Everything You Need to Know About Azure Bandwidth Pricing: Azure Data Transfer Costs 101

How to Optimize for Azure Bandwidth Pricing

The key to optimizing Azure prices is first understanding and then controlling data egress. You can minimize outbound data transfer and optimize your architecture and data outflow corridors.

Consider the other best practices to keep your budget reasonable:
1. Keep your data in the same region by optimizing your application architecture to minimize data travel times.
2. Eliminate or constrict cross-zone and cross-region data transfers. The more you move data across different zones, countries, or regions, the higher the bill.
3. Deploy cloud resources from low-cost regions. Try to deploy your resources from regions with low or zero data transfer costs. Consider security policies and compliance guidelines.
4. Compress and deduplicate your data with incremental synchronization before transferring. Also, delete and archive irrelevant old data!
5. Review your transfers and make sure each serves its purpose. If you don’t have the bandwidth to do so, consider investing in a third-party tool (we’ll get into more detail on that hack in a bit).

How to Improve Azure Data Ingress & Egress Tracking

If you’re ever concerned that Azure’s reporting on data bandwidth is lacking, – there’s an easy way to get full visibility into your data flow and, by doing so, massively improve your budget efficiently.

As mentioned above, third-party tools are the key to tracking your transfers to ensure you’re not inflating your budget. Tools like Anodot help you identify optimization opportunities that can lead you to save up to 40% on your annual cloud spend. Here’s how.

Anodot’s cost management tools mean you get all your multicloud data in one place. one place where you look back up to 24 months to see changes down to the hour and one place for complete understanding visibility into how your Azure bandwidth behaves and impacts hour and upwards, your budget.

Other Anodot tool features include:

AI-Powered Recommendations: AI-powered support that improves resource utilization.
Automated Anomaly Detection: Customizable alerts that improve real-time budgeting and help you react immediately to unusual data trends,
Next-Gen Forecasting: High-powered analyses to help you best plan for future spending.
Multicloud Visibility: Next level support and visibility across all cloud platforms so you can see your cloud spend and activity all in one place.

Why Anodot? We’ve been demystifying cloud costs for FinOps organizations for years. We want to ensure you never have to worry about overspending, and with our automated anomaly detection and customized alerts paired with AI-powered feedback, you won’t even need to lift a finger to start cutting costs.

Want a proof of concept? Talk to us to learn how much you can save with Anodot’s tools.

Written by David Drai

David is CEO and co-founder of Anodot, where he is committed to helping data-driven companies illuminate business blind spots with AI analytics. He previously was CTO at Gett, an app-based transportation service used in hundreds of cities worldwide. Prior to Gett, he co-founded Cotendo, a content delivery network and site acceleration services provider that was acquired by Akamai Technologies, where he also served as CTO. He graduated from Technion - Israel Institute of Technology with a BSc in computer science.

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